Canada boasts some of the greatest business schools and train amazing business graduates or MBAs. Unfortunately, Canadian Universities do not teach students about the benefits of starting-up a small business nor encourage the lifestyle that a successful career as an entrepreneur support. In fact, according to bootstrappedbook.com, most MBAs do not pursue entrepreneurial pursuits upon graduation because:
- MBAs Are Taught and Prepared to Get a Job
- Business Schools Teach Theory, Not Practice
- Business School Success is Measured by Your Salary and Job Placement, Not Your Startup
- Student Loan Debt Weighs Down MBAs Forcing Them To Find A Job
- Peer Pressure Force Graduates To Find Jobs As Their Friends Have Done So
- The Opportunity Costs Become Higher
The Change The World Movement aims to change this narrative by demonstrating that the lifestyle of an entrepreneur is a worthy, profitable endeavour that is both financially rewarding as well as empowering.
PROJECT OVERVIEW / STATEMENT OF INTENT
Founded by Sarika Khambaita, the Change The World Movement is a multiplatform grassroots initiative designed specifically to encourage and engage University & College students to leverage their advance training to start-up small businesses. Currently, in market trials, and incubated on the TalkPix website, the goal of the Change The World Movement is to support projects, ideas, products and services that drive social change through enlightenment, empowerment & enrichment. We believe this is possible by sharing knowledge and technology that makes it EASY for anyone to create wealth, save lives & help others to succeed.
With the financial and technical support of TalkPix and related partners, the Change The World Movement is teaching university and college students that starting up a small business does not have to be a scary nor expensive adventure. Driven by this goal, we provide university and college students with technology and information they need to:
- Build viral, global networks that help them to start-up and grow their business;
- Share their product announcements, events, news releases and related content with journalists, social influencers and mobile phone app users;
- Raise money through crowd funding to finance their projects;
- Build donor and fan networks;
- Reward donors and fans for supporting projects created by students and female entrepreneurs.
Current inkind, non-financial sponsors include TalkPix, Pamper Me Network, Matrix Investments Inc, Life Off The Pitch, the Caribbean Current, Save A Pooch and Universal Love Order. We seek additional funding to organize a series of seminars and events at key universities and colleges, expand online grassroots marketing and enhance technology tools.
COMMUNITY IMPACT
The Change The World Movement seeks to demonstrate to students and recent graduates between the ages of 18 and 35 that leveraging their university education should not be a scary experience and that they can pursue entrepreneurial endeavours while in school and upon completion as well as encourage each person reached to share the Change The World Movement with a friend, family member or social media supporter. The Change The World Movement will measure success by analyzing the following variables:
- Number of users registered on the Change The World Movement website;
- Number of digital billboards shared;
- Number of pageviews realized on content that supports the promotion of the entrepreneurial spirit;
- Number of news releases, product announcements and event releases published on the Change The World Movement website.
WHAT OPPORTUNITY DOES THE CHANGE THE WORLD MOVEMENT AIM TO HARNESS?
Women make up more than half of the world’s population; however, a disproportionate number of women set-up and launch successful businesses. The Change The World Movement sees this as an opportunity to create a new generation of entrepreneurs by working with partners to create technology, supply information and provide affordable marketing services that help female entrepreneurs to set-up and market their business to a global audience.
HOW MANY WOMEN ENTREPRENEURS DOES THE CHANGE THE WORLD MOVEMENT ANTICIPATE REACHING & SUPPORTING?
The Change The World Movement anticipates reaching 100,000 female entrepreneurs within one year with the financial support from media partners including TalkPix, Life Off The Pitch Magazine, Pamper Me Network, Save A Pooch, Children’s Obesity Foundation, the Caribbean Current, Exposure TV, Parock Music and others. Additional marketing support from cash sponsors will allow the Change The World Movement to expand its national and global reach significantly.
HOW DOES THE CHANGE THE WORLD MOVEMENT ENHANCE WOMEN ENTREPRENEURS' CONNECTIVITY TO SUPPORT PROVIDERS, GROWTH OPPORTUNITIES OR MARKETS?
The Change The World Movement is committed to marketing government agencies, for profit businesses and unique initiatives like “Startup Canada Entrepreneurship Fund” to female entrepreneurs both locally, domestically and globally. In fact, through our partnership with TalkPix and the Pamper Me Network we help female entrepreneurs to share their message with millions of journalists, social influencers and bloggers. Our combined goal is to help female entrepreneurs to enhance their ability to access traditional capital, raise financing through crowd funding and reach markets they otherwise could not including millions of mobile phone app users that download TalkPix, existing businesses that use TalkPix (www.fanrewardsnetwork.com) and the Pamper Me Network (www.pmnrewards.com) to distribute their news releases, recruit affiliates and generate sales leads.
WHAT ENTREPRENEURIAL SUPPORT EXISTS?
The Change The World Movement boasts a growing list of entrepreneurs that are buying-in to its change the world values. In fact, we have enlisted the support of TalkPix, the Pamper Me Network, Matrix Investments Inc, the Caribbean Current, Total Exposure TV, Save A Pooch, Universal Love Order, Bush Publishing, Success Radio, Hooked On Rewards, Parock Music, Veasley Group, and many more partners to build a global network of resellers, affiliates and influencers that share informative and inspiring content produced by female entrepreneurs and supplied by the Change The World Movement. Together our goal is to change the world through enlightenment, empowerment & enrichment. This can be achieved by applying affiliate marketing and reseller development technology and principles that drive some of the largest businesses on the planet.
WHAT ENTERPRISE SUPPORT ECOSYSTEM EXIST?
The Change The World Movement is now a key part of the Pamper Me Network and TalkPix global rollout. Our relationship with these two media companies offers the Change The World Movement an unprecedented platform to share its core message with millions of social influencers, journalists and mobile phone app users.
Specifically, as a newswire the Pamper Me Network (www.pmnrewards.com) currently updates 20,000 online news databases including hundreds of NBC, CBS, ABC and Fox news affiliates, blogger networks and related content aggregators. This relationship guarantees the publication of Change The World Movement news releases on a minimum of 250 – 1,000 websites with each news release distributed. Moreover, the Change The World Movement has negotiated an exclusive contract with TalkPix (www.fanrewardsnetwork.com) and the Universal Love Order (www.universalloveorder.info) to supply cause-based content to millions of mobile phone app users that download mobile phone apps, registered affiliates and Internet users that frequent websites powered by the Matrix 5.0 software platform and TalkPix. Each of these organizations share our vision for changing the world through enlightenment, empowerment & enrichment. Together, we are building a global network of resellers, affiliates and influencers that share content produced and supplied by the Change The World Movement.
HOW WILL THE CHANGE THE WORLD MOVEMENT FOSTER EVEN GREATER CROSS COMMUNITY ENGAGEMENT WITH ENTREPRENEURS AND THE WIDER ENTERPRISE SUPPORT COMMUNITY?
The Change The World Movement is the ONLY cause-based marketing initiative of its kind powered by Matrix 5.0 social rewards software developed by the Pamper Me Network, a Matrix Investments Inc brand. This powerful technology allows the Change The World Movement to reward individuals that share informative and inspiring content published by Change The World Movement supporters into self-replicating virtual sales people whose word-of-mouth advertising or viral shares can be rewarded to an infinite level. This powerful platform will allow the Change The World Movement to quickly engage with the community, drive viral sharing of Change The World Movement messages, the message of stakeholders (female entrepreneurs) while providing Internet users with both a social as well as a financial incentive to share content that helps others to enhance their health, financials and lifestyle while launching successful businesses. All registered users can login to a personal dashboard to monitor engagements including impressions, clickthoughs, registrations, referrals, digital downloads and where appropriate purchases.