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Samsung Debuts Perplexity AI TV App, Redefining Smart TV Experiences with Advanced AI Assistance

Samsung Electronics has introduced a groundbreaking addition to its smart TV ecosystem: the Perplexity AI TV App. As the first AI-powered TV application developed by Perplexity, this app enhances Samsung’s Vision AI Companion, de…

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Samsung Electronics has i

Samsung Electronics has introduced a groundbreaking addition to its smart TV ecosystem: the Perplexity AI TV App. As the first AI-powered TV application developed by Perplexity, this app enhances Samsung’s Vision AI Companion, delivering a more personalized, interactive, and innovative AI experience directly on users’ largest screens.

The Perplexity TV App is designed to answer questions, conduct research, and provide curated recommendations in real time. Leveraging trusted sources, the AI-powered platform allows users to dive deeper into topics, discover new content, and interact with their TVs in ways previously unavailable.

“Samsung is committed to delivering first-to-market innovations, and the Perplexity AI TV App is a perfect example,” said Dan Glassman, Senior Director & Head of New Business Development at Samsung Electronics. “By integrating Perplexity’s advanced AI technology, we are transforming how our customers engage with entertainment, learning, and everyday tasks on their Samsung TVs.”

Ryan Foutty, VP of Business at Perplexity, added, “Our goal is to bridge the gap between traditional search and AI-driven discovery. Partnering with Samsung brings trusted, real-time AI answers to millions of households, enhancing the way users explore and interact with content.”

Enhancing the Vision AI Companion

The Vision AI Companion, unveiled at IFA 2025, combines Samsung’s most advanced AI capabilities into a unified, intuitive interface for smart TVs and monitors. Within this ecosystem, the Perplexity TV App functions as a standalone AI agent, enabling users to plan trips, find movie information, or generate creative ideas—all from the comfort of their living rooms.

How to Use the Perplexity TV App

  • Access: Launch the app from the TV home screen or through the Vision AI Companion using the AI button.

  • Activation: Users need to accept the terms and grant microphone access for voice-enabled features.

  • Optional Input: For those who prefer not to use voice commands, the app supports both the onscreen keyboard and USB keyboard input.

  • Capabilities: From entertainment suggestions to practical everyday assistance, Perplexity delivers answers through visually engaging, glanceable cards optimized for Samsung TVs.

Availability and Free Perks

The Perplexity TV App is available on all 2025 Samsung TVs and will soon be rolled out to select 2023 and 2024 models through a software update. As part of the launch, Samsung and Perplexity are offering users a complimentary 12-month subscription to Perplexity Pro. Redemption is simple—scan the QR code displayed in the app to activate.

By integrating the Perplexity AI TV App, Samsung is raising the bar for interactive television experiences, offering both convenience and entertainment while leveraging AI to simplify and enrich daily life.

For more information and updates, visit Samsung.com.

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