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The Future of Beauty & Wellness 2028: Asia Insights

WGSN-led session on developments influencing future Asian beauty and wellness consumers.

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Discover the emerging consumer trends, industry innovations, and business opportunities expected to shape Asia's beauty and wellness markets through 2028.

The Future of Beauty & Wellness 2028: Asia Insights is a forward-looking industry panel presented in partnership with WGSN, the international consumer trend forecasting company, as part of the CosmoTalks educational programme at Cosmoprof Asia 2026.

Taking place on November 11, 2026, at the Hong Kong Convention and Exhibition Centre, this 45-minute session examines how changing consumer priorities, cultural influences, and emerging market developments could transform the beauty and wellness industries.

The discussion provides insights into future opportunities across skincare, colour cosmetics, fragrance, and wellness, helping industry professionals identify promising growth categories and make informed product development and marketing decisions.

View the event and registration details on Pamper Me Network

Event Highlights

The session examines several important areas of beauty and wellness innovation:

  • Beauty Trends for 2028: Explore macro trends expected to influence beauty consumption, product development, and purchasing decisions throughout Asia.

  • Changing Consumer Values: Understand evolving attitudes toward self-care, personal well-being, beauty routines, and lifestyle experiences.

  • Skincare Innovation: Examine emerging opportunities in skincare and the changing expectations influencing product development.

  • Colour Cosmetics and Fragrance: Discover how consumer preferences and cultural influences may reshape makeup and fragrance markets.

  • Wellness and Lifestyle Integration: Explore the growing relationship between beauty, emotional well-being, and everyday wellness practices.

  • Business Growth Opportunities: Learn how industry forecasts can inform brand positioning, product innovation, marketing strategies, and investment decisions.

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Sanjana Balani — Founder and CEO of Potion Inc., a biotechnology-powered skincare company. Her expertise includes cosmetic formulation, biotechnology, botanicals, and skin longevity.

Jullienne Nicole Sin — Digital Content & Community Manager at Abyssian Beauty Hong Kong and Social Media Specialist at Dazzle Me PH. Her experience includes digital marketing, community development, influencer partnerships, and beauty brand engagement.

Who Should Attend?

This session is particularly relevant for beauty entrepreneurs, cosmetics manufacturers, brand managers, product developers, retailers, marketing professionals, industry analysts, and investors.

Professionals developing skincare, cosmetics, fragrance, and wellness businesses can gain useful perspectives on consumer expectations and emerging market opportunities.

Event Details and Registration

Organizer: Cosmoprof Asia Ltd / Informa Markets

Industry Partner: WGSN

Date: Wednesday, November 11, 2026

Time: 12:30 PM–1:15 PM (Hong Kong time, UTC+8)

Venue: Hong Kong Convention and Exhibition Centre, Hall 5F, Booth 5F-B3A, 1 Expo Drive, Wan Chai, Hong Kong.

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Event format: In-person industry panel and educational discussion.

Admission: A valid Cosmoprof Asia visitor badge is required.

Eligible trade visitors can obtain free exhibition admission by registering online before November 4, 2026. Onsite exhibition registration costs HK$420.

Session registration: Attendees must also enrol in this CosmoTalks session through their Cosmoprof Asia registration account. Any separate session fee has not been confirmed.

Prepare for the Future of Beauty

Understanding tomorrow's consumers is essential for businesses seeking sustainable growth in the competitive beauty industry.

This WGSN-partnered session offers an opportunity to explore emerging Asian beauty trends, identify potential market opportunities, and develop strategies for the next generation of beauty and wellness consumers.

View the event and registration details on Pamper Me Network

Registration: free

View the event and registration details on Pamper Me Network

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Search Submission Date Oct 28, 2026 6:42 AM

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